Personalization This aspect of PX has to do with the product's ability to deliver personalized experiences based on user preferences. Velocity No Business Email List one has patience for slow experiences. It is essential to consider the speed and responsiveness of the product during the PX strategy. Safety Digital security is a growing concern among Business Email List users and marketers. Just as having a secure website is essential to your Business Email List overall Digital Marketing strategy, secure products are vital to an PX approach. How are other brands using the PX?
Now that you understand what product experience is, its importance, and what you need to consider when applying the strategy, let's look Business Email List at some practical examples. Keep reading! The real One of the main Business Email List concerns of e-commerce customers is regret after making a purchase. With this in mind, the Loreal PX team has developed a Business Email List creative way to deal with the situation. They have designed software that allows potential customers to try products before they buy; all in a completely virtual way. How does it work? Through an Business Email List interactive platform based on artificial intelligence principles.
To use it, simply go to one of the product pages in the online store and click " tap & try" . product experience Then simply upload an Business Email List old photo or take a new one and wait – the software will illustrate the changes the product will bring to your appearance. Coca Cola Coca-Cola is a true reference in the world of product experience. Even in the face of criticism related to the negative effects of prolonged soda consumption, the brand Business Email List never loses relevance. This has to do, of course, with extensive branding and advertising campaigns. More than that, however, Coca-Cola places special importance on the Business Email List experience that its products provide. Do you remember that we cited sensory design as one of the elements that influence PX?